Better Morning Radio Shows

Published Wednesday, February 7, 2007

A few tips i have gathered on how to make Better Morning Radio Shows

Be funny over informative… I know station heads want information but that can be provided but anyone… even news are almost always unexclusive… as is most info such as a stupid traffic update… so its fun that makes you show special, fun and funny stuff…

If you are doing a vox pop then have a point, a funny point to make, don’t merely air the results of the vox pop… HAVE A POINT AND BE FUNNY ABOUT IT!!!

Work yr personality, don’t just be the nice person, be A person with your own likes and dislikes and yr own way of dealing with things… Don’t always be agreeable, disagree with yr co host as long as its in good fun, as long as its genuine as in “I love Salman”, “we I think he is crap”… it should be genuine… this builds up your personality even more…

Don’t interview guests, get a couple of bites to share with the other stations but for the rest just chat with them… you are entertaining people, and so is yr guest, plan out a chat that will give enough chances for you all (including yr guest) to be funny… I like the drop by format as in “oh look who has dropped by for a chat”…

Do song parodies… these are done best by people who cant sing well… these work out best with a current well known song with parody lyrics on a given but current theme… these should always be produced and worked on, don’t use reverb, keep the signing voice dry… only do about 90 secs of the song, 2 mins tops…

Do more production bits, can be short or longer but do more of them, they are a bit of work but are worth it… again these should be funny and fun, corny and full of kitsch in the most entertaining way…

Bench marks bench marks bench marks… these are the life blood of your show, make good use of them and make them work for you… decide what you are good at and do that at the same time every day, should be interactive…

Think passive listeners… you get about 1000 sms when you give a call to action, maybe 5000 right? Think about it, you have a potential 5 million listeners, that means only .1% of listeners are actually going to participate in what ever you are doing… these are yr active listeners and are 90% the same bloody people, ignore them and focus on the passive listeners, make it fun for them, treat the passive ones almost as victims of your funny side…

Get same age callers on the show, get anyone around a 24 yr old groovy male… 18-28 yr old m/f would do… this tells listeners who you are focusing on and yes we would loose listeners but we will also solidify the ones we do have…

Set up call outs… set up call ins… these is nothing wrong with briefing a caller on how you want them to sound on air, tell them “I want you to scream ‘I love YOU!!’” make them practice, they’ll do it, they’ll always do if you ask them nicely, remember you are a star… what would you not do for Aishwaria or Salman if they asked you?

Plan out what you are going to do in the link, in the hour, in the show, in the week in the month… the more you plan the more you can think and focus on what you will be doing and how you can make it better… if you know who and how you will be taking as a guest then when you on the pot you can visualise and be prepared…